IDG Communications is seeking an Audience Development Manager to join our team in one of our US locations (Needham, MA – San Francisco, CA – New York, NY) or remotely! IDG Communications’ vision is to make the world a better place by enabling the right use of technology. As the leading global media and data company powered by 1st party relationships, our collaborative, innovative and customer focused culture fosters success for our customers and our employees.
Upon joining IDG, you can expect a stable, consultative, and fast paced work environment along with an office culture that rewards, recognizes, and respects achievement. We offer competitive salaries, an outstanding benefits package and an atmosphere dedicated to advancing our passion in providing cutting-edge advertising & marketing solutions for our clients.
IDG’s Audience Development manager will champion a data-driven culture that supports IDG’s four major business units. As part of the central data office, this person will oversee a major component of IDG’s overarching global data acquisition strategy.
This person will work locally and have data ownership over the United States and Canada. They will work directly with the four business units to understand and deliver on data needs. This internal leader will collaborate with a cross-section of business units to develop plans focused on how data can help them achieve their objectives.
This person will help foster B2B and B2C first party database growth, cultivate monetizable audiences, manage the use of data throughout North America, ensure data cleanliness and work with 3rd party organizations to enrich IDG’s data position.
Additionally, this person will be part of a global team advocating for the region on company-wide data strategy, best practices, and governance policies.
Successful applicants for this position must be fully vaccinated against COVID-19 as a condition of employment. Requests for reasonable accommodation based on disability or religion will be considered on an individual basis.
Please be sure to upload a formatted version of your resume and cover letter during the application process.
IDG is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.