Senior Client Strategist, EMEA

Job Location(s) UK-London
Job ID
2021-2089
Company
IDG Communications
Category
Product Management
Unit
IDG Communications
Employee Type
Regular Full-Time
Career Level
Experienced (Non-Manager)

Overview

IDG’s Communications, is excited to be recruiting for a Senior Client Strategist to lead strategic client engagements and create marketing programs for our customer base - the world’s largest technology companies in the EMEA region. In this role, you will conceptualize, build and present marketing programs that integrate IDG’s comprehensive catalogue of media, data, event, content marketing and marketing technology solutions. 

 

We are looking for a passionate creative strategist and marketing professional to work with IDG Communications' senior and commercial leaders in the region to develop and execute on IDG’s value proposition; at the intersection of technology media and data-driven marketing technology, leveraging our global brand platforms and go to market solutions.

 

If you are inspired by storytelling, creativity, digital innovation, new uses of data, and technology and want to help our customers drive the adoption of their technology products and solutions, this job is for you.

 

This growth is part of a wider restructure of IDG’s commercial and delivery teams across the world, it is an exciting time to join IDG Communications. IDG Communications has a fast-paced work environment along with an office culture that rewards, recognizes, and respects achievement.

 

This position will work predominantly on B2B campaigns but candidates with creative/communications agency backgrounds and experience in content marketing are encouraged to apply.

This position will be located in Western Europe and report to the VP of International Client Strategy.

Responsibilities

  • Client Programs – The creative/client strategist will create and present our world-class marketing campaigns for our largest customers to drive business results. This includes crafting sales tools and results-oriented proposals
  • Product Innovation – You will have a keen eye for new developments in content and demand marketing and introduce/work on new solutions that we do not have in the portfolio to drive the best results for our customers. This includes building new solutions and partnering with 3rd parties in the B2B media and marketing ecosystems

Qualifications

  • Experience – 5-10 years of digital marketing or strategic planning in media, marketing services and/or at a communications or content marketing agency in the APAC region.
  • Critical thinking – Ability to think strategically with solid business knowledge, brand research, insight gathering, organizationally savvy and global business acumen.
  • Creative Writing – Excellent writing skills and the ability to tailor messages to specific and multiple constituencies.
  • Digital & Converged Media Expertise – Deep enough understanding of the marketing industry to break ground with new ideas that span paid, owned and earned marketing solutions.
  • Big Idea & Product Development – Experience creating impactful marketing concepts and products in response to industry trends and client objectives.
  • Proposals Creation – Experience creating presentations; pitching ideas, commercial flair, leverage excitement, precision and visual appeal to convey an idea.
  • Financial Prudence – Prudence in balancing ideas with budgets to ensure programs are net positives for both IDG and our clients.
  • Confidence & Poise – Strong interpersonal, organizational and presentation skills and the ability to work effectively with colleagues at all levels of the organization.
  • Analytical Skills – Experience analyzing market data, determine KPI/ROI metrics and provide strategic insights that map program performance against goals.
  • Entrepreneurial Thrive and move projects forward in a collaborative, entrepreneurial, and high-energy environment.
  • Knowledge of technology/content marketing and/or communications in the APAC region plus work experience internationally, or with international clients also preferable


Please upload a formatted version of your resume and cover letter during the application process.

 

IDG is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.

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